BigMarker for Life Sciences

Engage healthcare professionals with data-driven content experiences.

Orchestrate branded webinar and event programs across therapeutic areas, capture consented first-party data, and report outcomes with med-legal friendly workflows.
Trusted by the world's most innovative companies
Webinars

Drive HCP engagement with customizable webinars.

Deliver editorial-grade programs that meet med-legal standards, engage stakeholders, and produce outcomes.

Peer advisory boards

Host digital advisory boards that boost HCP engagement, capture every interaction, and deepen insights.

Thought leader programs

Host KOL webinars and speaker programs that boost brand awareness and personalize messaging for different audience segments.

Compliance

Important safety information, built-in.

Easy LMR review workflows

Accelerate approvals with turnkey workflows tailored for regulatory review. Reduce friction, shortening cycle times, and keeping your programs launch-ready.

Built-in ISI & disclosure management

Ensure every webinar remains fully compliant with FDA, EMA, and internal medical–legal expectations.

Content portals

Launch branded TA-specific content portals.

eLearning academies

Centralize education, deliver credentialed learning paths, and track engagement—all within a secure, compliant environment.

Medical & clinical portals

Host role-based portals for medical affairs, clinical educators, and HCP audiences, with controlled access, custom branding, content segmentation, and audit trails.

Resource hubs

Deliver interactive on-demand experiences.

Resource hubs

Provide a destination for videos, slide decks, clinical data, and on-demand content. Empower HCPs, partners, and internal teams to find, view, and revisit the content they need—anytime, on any device.

Interactive capabilities

Drive deeper learning and capture actionable insights with interactive tools like Q&A, polling, quizzes, surveys, and annotations.

Use cases

Break free from templates with design customization.

Scale compliant programs across brands, therapeutic areas, and regions and deliver consistent, compelling content experiences your teams can trust.

Maximize HCP engagement

Deliver interactive, clinically relevant content experiences that capture and hold HCP attention and capture every interaction.

Generate HCP insights

Score engagement, identify interest areas, and generate insights that inform content strategy, MSL outreach, and follow-ups.

Advanced segmentation

Segment audiences by specialty, role, geography, and engagement behavior to serve the most relevant content with precise targeting.

Personalized experiences

Create tailored journeys, adapting pages, sessions, videos, polls, and CTAs to align the experience with each HCP’s interests.

LMR-approved templates

Publish faster with templates that lock disclosures, fair-balance placement, and brand standards to streamline compliance.

Empower global teams

Give regions and teams secure workspaces, shared assets, and governance controls to localize programs quickly.

FAQ

How does BigMarker drive HCP engagement?
BigMarker provides interactive tools such as Q&A, polling, quizzes, annotations, and in-session content overlays that help presenters create richer, more participatory experiences tailored to scientific and clinical audiences.
What types of insights can we capture from HCP participation?
You can track every engagement signal—including attendance, questions asked, poll responses, content viewed, duration watched, and resource interaction—to build detailed HCP behavior profiles and engagement scores.
Can we use engagement data to inform field teams or follow-up strategy?
Yes. BigMarker’s analytics and scoring models help identify individual interests, intent signals, and educational gaps, enabling medical affairs, marketing, and field teams to deliver more relevant follow-up and coordinated education.
How does segmentation work within BigMarker?
You can segment HCPs by specialty, institution type, geography, role, engagement level, therapeutic area interest, or custom profile attributes—making it easy to deliver highly targeted content and programs.
Can we personalize the experience for different HCP audiences?
Absolutely. BigMarker supports personalized content recommendations, tailored program paths, dynamic portals, and behavior-based delivery so each HCP sees the content most relevant to their needs.
Can we personalize the experience for different HCP audiences?
Absolutely. BigMarker supports personalized content recommendations, tailored program paths, dynamic portals, and behavior-based delivery so each HCP sees the content most relevant to their needs.
How does BigMarker support LMR/MLR review processes?
BigMarker includes workflows for content submission, version control and documentation, helping teams move compliant materials through medical, legal, and regulatory review more efficiently.
Is BigMarker compliant with life sciences regulatory requirements?
Yes. BigMarker supports ISI and disclosure management, audit logging, controlled access, data governance policies, and compliance with organizational and global regulatory standards.
How do global teams use BigMarker across different regions?
Global teams can manage localized content, region-specific portals, and multilingual experiences while maintaining centralized oversight of branding, compliance, and access permissions.
Can BigMarker support both live and on-demand HCP education?
Yes. BigMarker powers live webinars, hybrid sessions, and rich on-demand hubs, allowing HCPs to access content when and how they prefer.
How easy is it to integrate BigMarker with our CRM or medical systems?
BigMarker integrates with all major CRMs, marketing automation systems, sales force automation (SFA) tools, and internal data systems, ensuring engagement data flows into the tools your commercial, medical, and field teams already use.
Can we restrict access to HCP-only or credentialed audiences?
Yes. BigMarker supports role-based access control, HCP verification workflows, SSO, and secure gating to ensure that only approved or credentialed users access scientific or promotional content.
Does BigMarker support branded portals or eLearning academies?
Yes. You can create custom-branded portals, TA-specific academies, and role-based content hubs to support ongoing learning for HCPs, MSLs, field teams, and internal stakeholders.

Take your webinars and events to the next level.

Book a demo to see why the world’s most innovative companies and organizations partner with BigMarker.