2023 B2B Marketing Webinar Benchmark Report
This 16-page report explores webinar best practices with an emphasis on benchmarking and optimizing performance. After analyzing over one million webinars hosted by B2B marketers on BigMarker in the past year, we present results achieved in areas such as the best times to host webinars, the best approaches to driving audience engagement, and ultimately, the tools and tactics leading B2B marketers are using to generate demand and capture data.
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