BigMarker’s category-leading webinar software is built from the ground up for brand & product marketing, events, and demand generation. See why marketers at top companies have named BigMarker a category leader across each of the top software review sites.
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Download the report to see why BigMarker was named a category leading enterprise webinar solution based on reviews from hundreds of marketing professionals worldwide.
Criteria for the report include:
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Webinar software enables you to bring prospects, customers, or communities together for a web-based multimedia presentation. While other webinar platforms are just online meetings tools supersized to accommodate larger audiences, BigMarker is built from the ground-up for marketing. Every feature is purpose-built to help you generate demand, capture data, push actionable insights to your CRM or marketing automation system.
As a product marketer, you're laser focused on driving awareness, trial, and preference for your product or solution. Enterprise-grade webinar software gives you the ability to showcase your product in high-definition, enhancing demos with strategic storytelling to connect with your audience and bring your solution to life.
Create memorable experiences that stand out from the crowd. Enterprise-grade webinar software helps you demonstrate thought leadership across live, on-demand, and automated content experiences, with rich data capture and analytics capabilities so you reach your audience on their terms and can continue to elevate each event based on your unique data and insights.
Enterprise-grade webinar software helps you identify your strongest prospects, pushing offers to convert them to the next stage of your funnel, while capturing data and pushing actionable insights to our CRM/MAS system. It also helps you understand what content is most impactful to your buyer journey, so you can optimize your program and generate more leads.
Not all webinar platforms are created equal. Here are the top things to look for when evaluating solutions...
Enterprise-grade webinar software gives your audience multiple ways to engage, including chat, Q&A, polls, handouts, surveys, and certifications.
Successful webinars capture data from attendees that signal buyer needs and intent. This data can then be used to inform your marketing/sales next best action.
Data captured in your webinars should be automatically pushed to Salesforce, Pardot, Marketo, Eloqua, Hubspot or another CRM / marketing automation system.
The most compelling webinars don't just present content, they also convince attendees to take the next step. Built in conversion tools make this happen.
Enterprise-grade webinars enable you to stream HD video content live, or pre-record sessions in a professional studio and play it simulive (semi-live).
The data captured is only useful if it is presented in an actionable way. Professional reports and real-time data feeds put data in the hands of the people who need it, fast.
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