Featured eBook

Event Planning in an Uncertain World

With the Delta variant has come a frustrating sense of deja vu for event professionals seeking a return to normalcy. After spending the summer planning for a return to in-person events, event professionals are once again pivoting. In this guide, we'll give you a framework for planning your upcoming event when the only thing certain is uncertainty itself.

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What's Inside?

With new guidelines and research emerging so quickly, it’s hard to know what events will look like 2 months - or even 2 weeks - from now. And we can’t tell you what’s on the horizon. But we can help you manage the uncertainty of event planning right now - and move forward in a way that minimizes risk while empowering you to succeed.

In this guide, we’ll start by answering the most frequent questions we’ve received from our hybrid event clients: Can we host our event? Do we need to consider vaccine mandates? When will things get back to normal?

Then we’ll tell you how to build safeguards into each stage of the planning process, so you can minimize the financial and brand impact of an in-person cancellation.

We’ll wrap up by summarizing your event hosting options - in-person, virtual or hybrid - and the pros and cons of each.

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